We’ve had a lot of queries from readers on how to register a business in South Africa which can be a tricky process – the information out there is varied and there is no complete resource that tells you everything you need to know about the types of companies.

Many people elect to let an expert do their company registration – an accountant or lawyer will be able to do all the paperwork required and leave you to focus on your business. However, it is possible to do it yourself with a little elbow grease, perseverance and patience.

This handy article will help you understand the types of businesses available to you and guide you to all the resources you need to register your business.

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If you’re doing social marketing, or thinking about starting in the social space, it’s essential to know which platforms are best suited to your business. Where is your target market engaging and which social platforms are they using?

This infographic from Talooma will give you a good overview of the social media statistics for South Africa, and can serve as a great starting point for your social strategy.

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Otherwise titled “there’s nothing small about my business!”

We use the language of “small” business because it apparently defines the type of enterprise that we fit, but the people who named it are not people like me. They’re not business people like I am; from their comfortable government or corporate offices, they look down on my business and the thousands like it. They aren’t careful with their words so when they say “small business” they’re looking at a single set of criteria, a set related only to turnover, my profits and how they can benefit from them.

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I am one of those small business owners who has never bothered much with the traditional business processes. However, as the business has grown, I have started to find that the processes and business tools that business owners always talk about are becoming more and more necessary.

The elevator pitch is just one of those tools that I ignored, so when it came to actually writing an elevator pitch for a project we are currently working on I totally underestimated how challenging it would be. So I thought I would share my experience and all the finer points of writing a pitch to help anyone who is struggling with the process.

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There are so many views around social media best practices that it can be hard to sift through the mess. How do you know that what you are doing in your social media is up to industry standards?

Social Media Examiner has compiled a list of great social media marketing tips from the top dogs. If you are already doing them, great! If not, they’ll definitely help you with some good ideas for your social media marketing.

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